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Privacy

Privacy Policy

This policy explains what the Lighthouse Legal marketing site handles, why it is handled, and the choices available to you.

Last updated September 24, 2026

Who operates this site

Lighthouse Legal Labs, Inc, doing business as Lighthouse Legal, operates this website from 377 Broadway, Floor 3, New York, NY 10013. Privacy questions and requests may be sent to that address.

Data this site handles

Site delivery and security

Our hosting provider receives the technical request data needed to serve and protect the site. This can include your IP address, requested URL, browser or user-agent, referring page, and the date and time of the request.

Privacy preference

The site stores one necessary first-party cookie namedlh_consent when optional measurement is configured. It records your analytics and advertising choices, the policy version, and when the choice was made. It expires after 180 days.

Optional measurement

Analytics and advertising tools remain disabled until you allow the relevant category. Allowing analytics loads Google Analytics, which counts visits and completed demo bookings, and reports which pages and referrers people use. Allowing advertising loads the Meta Pixel, which measures those same visits and bookings for advertising. Google Tag Manager can then load only the tools assigned to a category you allowed. TheCookie Policy lists the current services and storage.

Business visitor identification

If you allow advertising, Apollo receives your IP address, page URLs, referring pages, campaign parameters, and browser identifiers. Apollo may share these with identity partners, including LiveIntent, and match them with company and business-contact records. This can identify a visiting firm and, when contact identification is enabled, an eligible U.S. business contact even if no form is submitted. We use matches to understand interest in Lighthouse and prioritize business outreach. Matches may be incomplete or inaccurate.

This tracking stays off until you allow advertising and stays off when your browser sends Global Privacy Control. Your cookie choice does not sign you up for text messages. Contact forms remain available when you reject tracking.

Forms

Contact forms are provided by HubSpot and load by default. HubSpot analytics and advertising consent remain denied. If you submit a form, HubSpot receives the information you enter, the page where you submitted it, and technical data needed to deliver and protect the form. We use submissions to answer your request, schedule a demo, or send material you asked for.

The guided form on /demo remains an interface prototype. It validates entries in your browser and does not send or store them.

Text message preferences

Use the SMS opt-in form to choose operational texts, marketing texts, and marketing emails separately. Your contact information and consent choices are used to manage the communications you request. Providing a mobile number does not by itself authorize texts. Reply STOP to withdraw SMS consent or HELP for help. See ourSMS Terms for program details.

We do not sell or share mobile numbers, SMS opt-in data, or consent with third parties or affiliates for their marketing or promotional purposes. SMS service providers can process that information only to deliver and support our messaging program. SMS consent is separate from marketing email consent and website analytics or advertising choices.

Why we handle data

  • Technical request data is used to deliver the site, prevent abuse, diagnose failures, and maintain security.
  • The preference cookie is used to remember and enforce your privacy choice.
  • Contact-form data is used to respond to the request you chose to submit.
  • Optional analytics and advertising data is handled only with your consent. Advertising data can be used to identify business visitors and prioritize sales outreach.

Service providers

Vercel hosts and delivers the site. HubSpot provides the contact forms and processes submitted form data. Google Analytics is contacted only after you allow analytics, Google Tag Manager only after you allow analytics or advertising, and the Meta Pixel only after you allow advertising. Any further vendor loaded through Tag Manager must be listed in the Cookie Policy before it is enabled.

Apollo and its identity partners, including LiveIntent, receive visitor data only after advertising consent. Their handling of the data is described in the Apollo Privacy Policy and LiveIntent Privacy Policy.

These providers may process data in the United States or other countries where they operate, subject to their contracts and applicable transfer requirements.

Advertising, sale, and sharing

Advertising tools can disclose request and interaction data to an advertising provider. Some privacy laws call that disclosure a sale or sharing. Those tools stay off when you reject advertising, and they remain off when your browser sends Global Privacy Control.

Retention

The privacy preference expires after 180 days. Hosting and security data is retained according to our provider settings and agreements. Form submissions are kept for as long as needed to answer the request, maintain the business record, and meet legal obligations. The Cookie Policy lists browser-storage lifetimes. Vendor-held data follows the vendor's retention policy and applicable account settings; removing browser storage does not delete data already received by a vendor.

Your choices and rights

You can reject optional tools, choose categories, or withdraw consent at any time. Depending on where you live, you may also have rights to access, correct, delete, or restrict the use of personal data.

Send a request to Lighthouse Legal Labs, Inc, 377 Broadway, Floor 3, New York, NY 10013. We may need enough information to identify the relevant data and verify the request.

Changes to this policy

We will update the date above when this policy changes. A material change to optional vendors, purposes, or categories will also reset the saved consent version and ask for a new choice.